146
Książki
Kogan Page
Business Solutions on Demand
Wydawnictwo:
Kogan Page
Oprawa: Twarda
Opis
Based partly on IBM's own transformation and partly on the transformation that IBM has helped clients to achieve, this book shows how companies can increase sales and improve margins by introducing a range of solutions. It features a range of internatiohnal case studies and examples, and emphasizes that for today's business to compete and survive, it has to exceed customers' expectations. Technological advancement, globalization, increased competition, market saturation and easy access to information are all conspiring to make traditional business models redundant. This text explores topics including enterprise innovation, solutions selling, knowledge management and technology enablement.
Szczegóły
Tytuł
Business Solutions on Demand
Autor
Merlin Stone
, Mark Cerasale
, M Cerasale
Wydawnictwo
Rok wydania
2004
Oprawa
Twarda
Ilość stron
297
ISBN
9780749441722
EAN
9780749441722
Kraj produkcji
GB
Producent
John Wiley & Sons Limited
New Era House, 8 Oldlands Way
PO22 9NQ Bognor Regis, West Sussex
GB
PO22 9NQ Bognor Regis, West Sussex
GB
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