252
                                            Książki
                                            Oxford University Press
                                        
                                        Strategy and Strategists
                                                                                                            Wydawnictwo:
                                                                                                        
                                                                                                                                                                                                                                            
                                                            Oxford University Press
                                                        
                                                                                                                                                                                                                                                                                            
                                                
                                                                                                                                                    Oprawa: Miękka
                                                                                            Opis
                                Strategy and Strategists provides an illuminating exploration of strategy and its implications for business. Adopting a critical and reflective approach, the authors guide the reader through the complexities of strategy, clearly presenting the conflicting viewpoints and arguments in this exciting and fast-moving field. Business examples throughout the text elucidate strategy theory, providing future managers and executives with the awareness and knowledge necessary to test perspectives and draw their own conclusions. Linking literature to contemporary developments, this engaging textbook is invaluable reading for all students of strategy. Online Resource Centre: For Lecturers: PowerPoint Slides Teaching notes for long cases Guide to answering questions on readings Answers to discussion questions Sample examination questions All figures from the book For Students: Multiple choice questions Updates to the case studies Annotated weblinks Guidance to further readings 'With an emphasis on strategists and strategy implementation, this distinctive and valuable textbook avoids offering prescriptive quick-fix approaches, providing readers with the confidence to question what strategy can and cannot do for an organization.' Charles C. Snow, Mellon Foundation Professor of Business Administration, The Pennsylvania State University 'This book is a much-needed antidote to the many highly prescriptive superficial discussions of how strategy works.' Dr Philip Stiles, University Senior Lecturer in Corporate Governance, Judge Business School, University of CambridgePART ONE. DISCOVERING STRATEGY AND STRATEGISTS ; 1. Discovering strategy ; 2. Discovering strategists ; 3. The process of strategizing: strategic thinking, decision making and leadership ; 4. The dynamics of strategy formulation: deliberate and emergent approaches ; PART TWO. FOUNDATIONS OF ADVANTAGE ; 5. Purpose and values ; 6. Market and resource based approaches ; PART THREE. ROUTES TO ADVANTAGE ; 7. Corporate and global strategy: domain and direction ; 8. Business and network strategies: market and method ; PART FOUR. REALIZING ADVANTAGE ; 9. Levers for implementing strategy ; 10. Interactions in implementing strategy ; PART FIVE. SUSTAINING ADVANTAGE ; 11. Culture and strategic change ; 12. Strategic innovation and corporate entrepreneurship ; PART SIX. REDISCOVERING STRATEGY AND STRATEGISTS ; 13. Managing strategy in context: public sector, non-profit, and small firms ; 14. The role of strategy agents, consultants, management education, and strategy discourses
                            
                        Szczegóły
Tytuł
                                        Strategy and Strategists
                                    
                                                                                                            Autor                                                                                                    
                                                
                                                                                                                                                                        Brian Harney
                                                                                                                ,                                                                                                                                                                        James Cunningham
                                                                                                                                                                                                                    
                                            
                                                                                                                                                                        Wydawnictwo                                                                                                                                                            
                                                
                                            Rok wydania
                                            2012
                                        Oprawa
                                            Miękka
                                        Ilość stron
                                            720
                                        ISBN
                                            9780199219711
                                        EAN
                                            9780199219711
                                        Kraj produkcji
                                            PL
                                        Producent
                                            
                                                GPSR Oxford University Press Espana S.A.
                                                
                                                     
                                                    
                                            
                                        
                                                        Avenida de Castilla, 2 
28022 El Parque Empresarial San Fernando de Henares
PL
916602600
[email protected]
                                                28022 El Parque Empresarial San Fernando de Henares
PL
916602600
[email protected]
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