291.26
Książki
Oxford University Press
Managing Services
Wydawnictwo:
Oxford University Press
Oprawa: Twarda
Opis
The nature of services in society and the economy is wide-ranging and complex, and the management of services and their innovation provokes a number challenges for practitioners, professionals, and academics. This book provides a range of perspectives on understanding, managing, and reconceptualising service by bringing together contributions from leading figures in service research, to make a timely and significant multi-disciplinary contribution to the theory and practice of service management. The book presents a collection of contemporary perspectives on service management challenges, extending the understanding of service through exploration and critique of service organizational and managerial strategies from selected theoretical and empirical perspectives. Amongst other contributions, it reviews the distinctive role and importance of service to academics, professionals, and practitioners; identifies appropriate bridging strategies; evaluates selected aspects of the practice of service management, and investigates the challenges inherent in managing services; reviews the nature, direction, and applicability of selected theoretical dimensions which inform the understanding of service management; considers contemporary innovations in services and service management; and assesses the opportunities for theory building, to further support understanding of the complexities of service management and its impact on organisations and wider society. It will be of interest to graduate students, academics and practitioners in service management.Preface ; 1. Managing Services and the Service Sector: An Introduction ; 2. Service Measurement and Definition: Challenges and Limitations ; 3. The Shifting Terrain of Service Operations Management ; 4. Employment in Service and the Service sector ; 5. Gender and Diversity Challenges in Professional Services Firms ; 6. Management Innovation in the UK Consulting Industry ; 7. Society s Grand Challenges: What Role for Services? ; 8. Reconceptualising Service through a Service-Dominant Logic ; 9. Innovation in Services: An Overview ; 10. Offshoring and Outsourcing of Administrative and Technical Services: a Modularity Perspective ; 11. Service Systems for Value Co-Creation
Szczegóły
Tytuł
Managing Services
Wydawnictwo
Rok wydania
2013
Oprawa
Twarda
Ilość stron
212
ISBN
9780199696086
EAN
9780199696086
Kraj produkcji
PL
Producent
GPSR Oxford University Press Espana S.A.
Avenida de Castilla, 2
28022 El Parque Empresarial San Fernando de Henares
PL
916602600
[email protected]
28022 El Parque Empresarial San Fernando de Henares
PL
916602600
[email protected]
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Managing Services
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