285
Książki
Pearson
Management Information Systems, Plus MyMISLab with Pearson Etext
Wydawnictwo:
Pearson
Oprawa: brak formatu
Opis
This package includes a physical copy of management Information Systems, Global Edition by Laudon as well as access to the eText and MyMISLab. For undergraduate and graduate Management Information Systems courses. This Global Edition has been edited to include enhancements making it more relevant to students outside the United States Laudon and Laudon continue to define the MIS course with their latest comprehensive text. Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision making in an exciting and interactive manner. MyLab and Mastering from Pearson improve results for students and educators. Used by over ten million students, they effectively engage learners at every stage. To find out more about MyMISLab visit www.mymislab.comPART I. ORGANIZATIONS, MANAGEMENT, AND THE NETWORKED ENTERPRISE 1. Information Systems in Global Business Today 2. Global E-Business and Collaboration 3. Information Systems, Organizations, and Strategy 4. Ethical and Social Issues in Information Systems PART II. INFORMATION TECHNOLOGY INFRASTRUCTURE 5. IT Infrastructure and Emerging Technologies 6. Foundations of Business Intelligence: Databases and Information Management 7. Telecommunications, the Internet, and Wireless Technology 8. Securing Information Systems PART III. KEY SYSTEM APPLICATIONS FOR THE DIGITAL AGE 9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications 10. E-Commerce: Digital Markets, Digital Goods 11. Managing Knowledge 12. Enhancing Decision Making PART IV. BUILDING AND MANAGING SYSTEMS 13. Building Information Systems 14. Managing Projects 15. Managing Global Systems
Szczegóły
Tytuł
Management Information Systems, Plus MyMISLab with Pearson Etext
Autor
Kenneth C. Laudon
, Jane P. Laudon
Wydawnictwo
Rok wydania
2013
Oprawa
brak formatu
ISBN
9780273790358
EAN
9780273790358
Kraj produkcji
PL
Producent
GPSR Pearson Central Europe Sp. z o.o.
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Management Information Systems, Plus MyMISLab with Pearson Etext
285,00 zł
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