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126 Książki Cambridge University Press

Strategic Management

Edward Freeman

Oprawa: Miękka
126,00 zł
Produkt chwilowo niedostępny

Opis

Strategic Management: A Stakeholder Approach was first published in 1984 as a part of the Pitman series in Business and Public Policy. Its publication proved to be a landmark moment in the development of stakeholder theory. Widely acknowledged as a world leader in business ethics and strategic management, R. Edward Freeman's foundational work continues to inspire scholars and students concerned with a more practical view of how business and capitalism actually work. Business can be understood as a system of how we create value for stakeholders. This worldview connects business and capitalism with ethics once and for all. On the 25th anniversary of publication, Cambridge University Press are delighted to be able to offer a new print-on-demand edition of his work to a new generation of readers. 'R. Edward Freeman's book, Strategic Management: A Stakeholder Approach, is THE seminal book in the field. It is the authoritative source that created the field and has had immeasurable impact on scholars, executives, and students. Ed Freeman is clearly the father of stakeholder theory/management/approach.' Archie B. Carroll, University of Georgia 'Freeman's Strategic Management: A Stakeholder Approach helped to define and shape our understanding of how good management practice really is based on relationships - relationships with the stakeholders who both comprise and affect or are affected by the business. This seminal book's message that these relationships are fundamental to success has become part of the DNA of progressive and socially sustainable companies, and has influenced new generations of scholars and managers.' Sandra Waddock, Boston CollegePart I. The Stakeholder Approach: 1. Managing in turbulent times; 2. The stakeholder concept and strategic management; 3. Stakeholder management: framework and philosophy; Part II. Strategic Management Processes: 4. Setting strategic direction; 5. Formulating strategies for stakeholders; 6. Implementing and monitoring stakeholder strategies; Part III. Implications for Theory and Practice: 7. Conflict at the board level; 8. The functional disciplines of management; 9. The role of the executive.

Szczegóły

Tytuł
Strategic Management
Autor
Edward Freeman
Rok wydania
2010
Oprawa
Miękka
Ilość stron
292
ISBN
9780521151740
EAN
9780521151740
Kraj produkcji
ES
Producent
Cambridge University Press
José Abascal 56 lok. 1°
28003 Madrid
ES
+34 91 171 58 00
[email protected]

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