69
Książki
Laurence King Publishing
Advertising for People Who Don't Like Advertising
Wydawnictwo:
Laurence King Publishing
Oprawa: Miękka
Opis
This is a book by a company that dislikes advertising as much as anyone. Yet, it makes adverts. It has worked with global brands to produce fashion collections and promoted a town with a mass wedding. It creates advertising with more human, truthful communications. The company's name is KesselsKramer. Advertising for People Who Don't Like Advertising is partly a creative handbook and partly an attempt to make the world a very slightly better place. It is intended for anyone who has ever hated a web banner or zapped an ad break.
Szczegóły
Tytuł
Advertising for People Who Don't Like Advertising
Autor
Kesselskramer
Wydawnictwo
Rok wydania
2013
Oprawa
Miękka
Ilość stron
240
ISBN
9781780673202
EAN
9781780673202
Kraj produkcji
GB
Producent
Laurence King Publishing
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Advertising for People Who Don't Like Advertising
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