209.88
Książki
Kogan Page
Demystifying Strategy
Wydawnictwo:
Kogan Page
Oprawa: Miękka
Opis
"Demystifying Strategy" provides you with not only the basic strategic tools and techniques but also a thorough understanding of the entire process of strategic thinking and management. Using tips, guidelines and exercises it helps you to assess your own strategic mind and covers key topics such as: the different perspectives on strategy, economic analysis, dynamic competitive positioning, designing and evaluating options, implementation, managing the strategy process and how to nurture your strategic mind. Aimed at executives, entrepreneurs and also students of management, it enables you to assess the teaching of strategy 'gurus', construct your own strategy audit and challenge thinking styles by assessing the cognitive processes involved in developing successful strategies.
Szczegóły
Rok wydania
2012
Oprawa
Miękka
Ilość stron
336
ISBN
9780749465681
EAN
9780749465681
Kraj produkcji
GB
Producent
John Wiley & Sons Limited
New Era House, 8 Oldlands Way
PO22 9NQ Bognor Regis, West Sussex
GB
PO22 9NQ Bognor Regis, West Sussex
GB
Dodałeś produkt do koszyka
Demystifying Strategy
209,88 zł
Rabaty do 45% non stop
Ponad 200 tys. produktów
Bezpieczne zakupy
Recenzje