129.63
Literatura obcojęzyczna
Routledge
Introduction to Communication Studies
Wydawnictwo:
Routledge
Oprawa: Miękka
Opis
This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining ?Why Fiske Still Matters? for today?s students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of ?Structuralism and Semiotics, Fiske-Style?. Both underline the continuing relevance of this foundational text in communication studies.How can we study communication? What are the main theories and methods of approach?This classic text provides a lucid, accessible introduction to the main authorities in the field of communication studies, aimed at students coming to the subject for the first time. It outlines a range of methods of analysing examples of communication, and describes the theories underpinning them. Thus armed, the reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes, and to see them with new eyes.
Szczegóły
Wydanie
3
Rok wydania
2011
Oprawa
Miękka
Ilość stron
196
Format
14.0x22.0cm
Języki
angielski
ISBN
9780415596497
Rodzaj
Książka
Stan
Nowy
EAN
9780415596497
Dodałeś produkt do koszyka
Introduction to Communication Studies
129,63 zł
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