69
Książki
Pearson
Making Your Strategy Work
Wydawnictwo:
Pearson
Oprawa: Miękka
Opis
Most strategy books on the market are about formulating and developing a winning strategy. Executing that strategy is often neglected. Making Your Strategy Work will show you how to get your strategy from paper to people. With help from 100 leading executives, including Justin King (CEO of Sainsbury's), Bob McDonald (CEO of Procter & Gamble) and Terry Leahy (ex-CEO of Tesco), this book answers the big strategy questions: * Why is strategy development so difficult these days? * How do you engage your people with your strategy? * How do you lead and manage strategy effectively? 'The book is short and snappy, making it ideal for leaders who don't have much time. The thoughts of interviewees are both clear and effective. It's a practical guide on how to make business strategy work.' Director Magazine, October 2013 'This strategy handbook is easy-to-read yet challenging and pragmatic, plus it's glittered with quotes from highly successful businesspeople.' 4 stars Talk Business, October 2013Preface Foreword by Richard Koch 1. Introduction 2. Developing good strategy +- a science or an art? 3. What makes strategy development difficult? 4. Why the top team must lead the charge 5. The execution of strategy +- the people puzzle 6. Ten strategic pitfalls ... 7... and how to avoid them 8. Tips for the top - what aspiring execs need to know and do 9. In summary Further Insights: Why there is little new in strategy Further Insights: The core strategy process Endnotes Contributor biographies
Szczegóły
Rok wydania
2013
Oprawa
Miękka
Ilość stron
224
ISBN
9781292002590
EAN
9781292002590
Kraj produkcji
PL
Producent
GPSR Pearson Central Europe Sp. z o.o.
Dodałeś produkt do koszyka

Making Your Strategy Work
69,00 zł
Recenzje