Meetings, Expositions, Events and Conventions: An Introduction to the Industry

For use in events and convention management courses Experience the World of Meetings, Expositions, Events, and Conventions Meetings, Expositions, Events, and Conventions: An Introduction to the Industry acquaints students with the burgeoning field of event planning. Constructed with the Delphi method based on the opinions of experts and educators, the text is divided into the most up-to-date and relevant topics of the MEEC world. A comprehensive overview of all aspects of the MEEC industry, the Fourth Edition is the ideal text with which to introduce newcomers to this broad field. The text features case studies and examples that help students relate the material to a future career in Event Planning, as well as major trends in this fast-growing field.Part 1 Introduction Chapter 1 Introduction to the Meetings, Expositions, Events, and Conventions Industry (Meec) 1 Chapter 2 Meeting, Exhibition, Event, and Convention Organizers and Sponsors 20 Part 2 Key Players Chapter 3 Destination Marketing Organizations (Dmos) 35 Chapter 4 Meeting and Convention Venues 49 Chapter 5 Exhibitions 71 Chapter 6 Service Contractors 89 Chapter 7 Destination Management Companies 105 Chapter 8 Special Events Management 122 Part 3 Important Elements in Meeting, Exposition, Event, and Convention Planning Chapter 9 Planning and Producing Meec Gatherings 138 Chapter 10 Food and Beverage 161 Chapter 11 Legal Issues in the Meec Industry 179 Chapter 12 Technology and the Meeting Professional 199 Chapter 13 Green Meetings and Social Responsibility 216 Chapter 14 International Aspects in Meec 243 Chapter 15 Putting It All Together 261 Appendix 278 Glossary 292 Index 299