251.85
Książki
Kogan Page
Negotiation for Purchasing Professionals
Wydawnictwo:
Kogan Page
Oprawa: Miękka
Opis
Based upon the author's proven Red Sheet methodology, Negotiation for Purchasing Professionals provides a step-by-step approach to delivering winning negotiations and getting game changing results. The author shifts the emphasis away from relying mostly upon personality and tactics used during the negotiation, to a more structured and planned approach that enables anyone to negotiate effectively, even when up against a formidable opponent. This approach allows the purchasing professional or team to evaluate the supplier in advance, assess the sales team, and tailor their negotiation strategy depending on cultural differences, personality traits and game theory. It creates a strong framework for discussion in advance of the meeting, allowing the negotiator to plan their agenda, objectives and tactics. If you are in a buying role, this book will increase your confidence and transform your ability to secure winning outcomes for business results.
Szczegóły
Rok wydania
2013
Oprawa
Miękka
Ilość stron
352
ISBN
9780749467715
EAN
9780749467715
Kraj produkcji
GB
Producent
John Wiley & Sons Limited
New Era House, 8 Oldlands Way
PO22 9NQ Bognor Regis, West Sussex
GB
PO22 9NQ Bognor Regis, West Sussex
GB
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