56.28
Literatura obcojęzyczna
Penguin Books
Rethinking Competitive Advantage
Wydawnictwo:
Penguin Books
Oprawa: Miękka
Opis
'Ingenious . . . An insightful and practical guide for leaders and
practitioners at every level.' Forbes
Welcome to the age of big tech. The old rules no longer apply.
How do companies build a competitive advantage in the digital age? In
this lively, accessible guide, Ram Charan - million-copy-bestselling
author and advisor to some of the world's top CEOs - reveals that the
tech giants have radically rewritten the rules of business. If you want
to win, you need to learn to play a new game.
Delving into the inner workings of the likes of Netflix, Amazon and
Alibaba, Charan uncovers the six rules that the digital giants use to
stay ahead: from their emphasis on creating corporate 'ecosystems', to
the way they approach team organisation and moneymaking. And he outlines
how to use these rules to transform your business, starting today.
'One of the world's preeminent counselors to CEOs.' Harvard Business
Review
practitioners at every level.' Forbes
Welcome to the age of big tech. The old rules no longer apply.
How do companies build a competitive advantage in the digital age? In
this lively, accessible guide, Ram Charan - million-copy-bestselling
author and advisor to some of the world's top CEOs - reveals that the
tech giants have radically rewritten the rules of business. If you want
to win, you need to learn to play a new game.
Delving into the inner workings of the likes of Netflix, Amazon and
Alibaba, Charan uncovers the six rules that the digital giants use to
stay ahead: from their emphasis on creating corporate 'ecosystems', to
the way they approach team organisation and moneymaking. And he outlines
how to use these rules to transform your business, starting today.
'One of the world's preeminent counselors to CEOs.' Harvard Business
Review
Szczegóły
Rok wydania
2022
Oprawa
Miękka
Ilość stron
206
Format
13.0 x 20.0 cm
Języki
angielski
ISBN
9781847943484
Rodzaj
Książka
Stan
Nowy
EAN
9781847943484
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Rethinking Competitive Advantage
56,28 zł
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