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Penguin Books
The Fail-Safe Startup
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Penguin Books
Oprawa: Miękka
71,40 zł
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Opis
90% of all startups fail. But why?For the past decade, this is a question that Tom Eisenmann has tried to answer. Focusing his research and his MBA class at Harvard University on the mistakes and missteps of entrepreneurs, for the first time, he reveals his findings, and - most importantly - how you can avoid them.Eisenmann's fascinating, often counter-intuitive, advice debunks common Silicon Valley mythology including:The False Promise: How early success, often based on extenuating factors, gives founders the misplaced confidence to expand.The False Start: That the 'fail fast' mentality of many founders can mean launching before they're ready - wasting time and money.The Audacity of Goals: Silicon Valley scoffs at moderate ambitions but the more audacious your goals, the more can go wrong.Drawing on case studies from startups around the world, in all shapes and sizes, The Fail-Safe Startup will show you how to analyse others' failure to ensure your success.
Szczegóły
Tytuł
The Fail-Safe Startup
Autor
Tom Eisenmann
Wydawnictwo
Temat
Rok wydania
2022
Oprawa
Miękka
Ilość stron
368
Format
15.5x23.5cm
Języki
angielski
ISBN
9780241420171
Rodzaj
Książka
EAN
9780241420171
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The Fail-Safe Startup
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